By Keith Andrew | March 17, 2014 From GDC 2014… “Developers often think that if they make the next Titanfall or Call of Dutystyle shooter on mobile or tablets, it’s going to ‘blow the market wide open’,” offered Scott Rigby of Immersyve during the firm’s
By Wei Peng, Jih-Hsuan Lin, Karin A. Pfeiffer, & Brian Winn Published in Media Psychology, 15, 175–196. DOI: 10.1080/15213269.2012.673850 ABSTRACT: Empirical studies have validated that basic needs satisfaction supported by video game play predicts motivation and engagement outcomes. However, few studies specifically manipulated game features
Presented by Scott Rigby at PAX Dev in Seattle, WA (2011) This session presented a validated model and specific strategies for designing mechanics, content, and features that are optimally designed to maximize the lifetime value and enthusiasm of players by sustaining their interest and engagement
By Tamborini, R., Grizzard, M., Bowman, N. D., Reinecke, L., & Eden, A. Published in Journal of Communication, 61, 1025-1042. doi: 10.1111/j.1460-2466.2011.01593.x ABSTRACT: Most early research on entertainment defines media enjoyment in functional terms as the satisfaction of hedonic needs. Two studies demonstrate the
By Andrew Przybylski, C. Scott Rigby, & Richard Ryan Published in Review of General Psychology, 14, 154-166. doi: 10.1037/a0019440 ABSTRACT: More Americans now play video games than go to the movies (NPD Group, 2009). The meteoric rise inpopularity of video games highlights the need for
By Ron Tamborini, Nicholas David Bowman, Allison Eden, Matthew Grizzard, & Ashley Organ Published in Journal of Communications, 60, 758–777. doi: 10.1111/j.1460-2466.2010.01513.x ABSTRACT: This article presents a model of enjoyment rooted in self-determination theory (Deci & Ryan, 1985) that includes the satisfaction of three needs
By Daniel Johnson & John Gardner Proceeding from the 22nd OZCHI conference for the Computer-Human Interaction Special Interest Group (CHISIG) of the Human Factors and Ergonomics Society of Australia (2010) ABSTRACT: This study explored relationships between personality, video game preference and gaming experiences. Two hundred
Presented by Scott Rigby at the Game Developers Conference in Austin, TX Rewards are a cornerstone of design and a critical element of a game’s ability to sustain relationships with players. This presentation covers in-depth motivational research on reward mechanisms in games, specifically highlighting the
By Andrew Przybylski, Richard Ryan, & C. Scott Rigby Published in Personality and Social Psychology Bulletin, 35, 243-259 ABSTRACT: Six studies, two survey based and four experimental, explored the relations between violent content and people’s motivation and enjoyment of video game play. Based on self-determination
Presented by Scott Rigby at the LOGIN Conference in Seattle, WA (May 11-14, 2009) Video games often involve violent themes and content. Even though this puts such games “in the crosshairs” of parents, teachers, and policy makers, developers keep turning them out because players love
